Why do you think FN pistols have not taken a bigger share of the pistol market?

I recently picked up a FNP M 9mm for another conceal piece and to shoot some 9mm at the range and was talking to the shop owner. He said most people don't know much about FNH as a firearms company and even less about them as a pistol manufacture. The FNP/FNX are great guns at a great price. I have seen more posted in hear about Hi Point, Sigmas, Rugers and Taurus than FNs. IDK and think we have become. Commodity driven or slaves to marketing.